Business cases for info pros : here's why, here's how /
"An inherent challenge for information professionals involves often difficult-to-quantify contributions of their initiatives to an organization's bottom line and the elusive ROI calculation. In this practical guide, Ulla de Stricker explains why, when, and how a formal business case can be...
Clasificación: | Libro Electrónico |
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Autor principal: | |
Formato: | Electrónico eBook |
Idioma: | Inglés |
Publicado: |
Medford, N.J. :
Information Today,
©2008.
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Temas: | |
Acceso en línea: | Texto completo |
Tabla de Contenidos:
- The decision making context
- Thinking about money
- The business case approach
- The business case framework
- The business case memorandum
- Case studies
- Presenting the message in person
- Appearance matters.