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What were they thinking? : crisis communication : the good, the bad, and the totally clueless /
Some corporations spend millions of dollars on so-called?crisis communication plans.? Others offer lip service, avoiding the subject like the plague. They simply hope for the best, praying that they never face a crisis. Either way, as Steve Adubato says,?Wishful thinking is no substitute for a strat...
| Clasificación: | Libro Electrónico |
|---|---|
| Autor principal: | |
| Formato: | Electrónico eBook |
| Idioma: | Inglés |
| Publicado: |
New Brunswick, N.J. :
Rutgers University Press,
©2008.
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| Temas: | |
| Acceso en línea: | Texto completo |
MARC
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| 100 | 1 | |a Adubato, Steve. | |
| 245 | 1 | 0 | |a What were they thinking? : |b crisis communication : the good, the bad, and the totally clueless / |c Steve Adubato. |
| 260 | |a New Brunswick, N.J. : |b Rutgers University Press, |c ©2008. | ||
| 300 | |a 1 online resource (xii, 248 pages) | ||
| 336 | |a text |b txt |2 rdacontent | ||
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| 504 | |a Includes bibliographical references (pages 239-248). | ||
| 505 | 0 | |a Johnson & Johnson's Tylenol scare : getting it right -- The Exxon Valdez oil tanker spill : the invisible and clueless CEO -- The New York Knicks : know when to fold 'em -- Chaos in a West Virginia coal mine : "They're alive!" -- The church's pedophilia scandal : skeletons in the closet -- Dick Cheney : misfiring under pressure -- The Glen Ridge rape case : "Stand by our boys" -- The death of Pat Tillman : the cover-up is always worse -- Rudy Giuliani : a tale of two leaders -- Christie Whitman and the EPA : coming clean on Ground Zero -- Prudential's terror threat : the "Rock" gets it right -- Virginia Tech : a deadly delay? -- Don Imus : "I can't get anywhere with you people" -- Jon Corzine : getting it right ... and getting it wrong -- Jet Blue Airways : a late-night disaster -- The O'Reilly "factor" : knowing when to shut up -- Taco Bell's E. coli scare : good intentions aren't enough -- The New York Times : covering up for Jayson Blair -- The Duke "rape" case : a rush to injustice -- Alberto Gonzales : paying the price for playing with words -- NFL boss Roger Goodell : scoring big points under pressure -- FEMA fails during Katrina : talk about "clueless." | |
| 588 | 0 | |a Print version record. | |
| 520 | |a Some corporations spend millions of dollars on so-called?crisis communication plans.? Others offer lip service, avoiding the subject like the plague. They simply hope for the best, praying that they never face a crisis. Either way, as Steve Adubato says,?Wishful thinking is no substitute for a strategic plan.?. Nationally recognized communication coach and four-time Emmy Award?winning broadcaster Steve Adubato has been teaching, writing, and thinking about communication, leadership, and crisis communication for nearly two decades. In What Were They Thinking? Adubato examines twenty-two contr. | ||
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| 650 | 0 | |a Crisis management |z United States |v Case studies. | |
| 650 | 0 | |a Public relations |z United States |v Case studies. | |
| 650 | 0 | |a Communication. | |
| 650 | 6 | |a Gestion de crise |z États-Unis |v Études de cas. | |
| 650 | 6 | |a Relations publiques |z États-Unis |v Études de cas. | |
| 650 | 6 | |a Information. | |
| 650 | 7 | |a BUSINESS & ECONOMICS |x Workplace Culture. |2 bisacsh | |
| 650 | 7 | |a BUSINESS & ECONOMICS |x Corporate Governance. |2 bisacsh | |
| 650 | 7 | |a BUSINESS & ECONOMICS |x Leadership. |2 bisacsh | |
| 650 | 7 | |a BUSINESS & ECONOMICS |x Organizational Development. |2 bisacsh | |
| 650 | 7 | |a SOCIAL SCIENCE |x Media Studies. |2 bisacsh | |
| 650 | 7 | |a Communication |2 fast | |
| 650 | 7 | |a Crisis management |2 fast | |
| 650 | 7 | |a Public relations |2 fast | |
| 651 | 7 | |a United States |2 fast |1 https://id.oclc.org/worldcat/entity/E39PBJtxgQXMWqmjMjjwXRHgrq | |
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| 758 | |i has work: |a What were they thinking? (Text) |1 https://id.oclc.org/worldcat/entity/E39PCGKrPgDpYxgk67cFyVmYWC |4 https://id.oclc.org/worldcat/ontology/hasWork | ||
| 776 | 0 | 8 | |i Print version: |a Adubato, Steve. |t What were they thinking?. |d New Brunswick, N.J. : Rutgers University Press, ©2008 |z 9780813543611 |z 0813543614 |w (DLC) 2007048328 |w (OCoLC)182621515 |
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