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The age curve : how to profit from the coming demographic storm /

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A myth-breaking book that will redefine who marketers see as their most valuable customers.

Detalles Bibliográficos
Clasificación:	Libro Electrónico
Autor principal:	Gronbach, Kenneth W.
Autor Corporativo:	American Management Association
Formato:	Electrónico eBook
Idioma:	Inglés
Publicado:	New York : American Management Association, ©2008.
Temas:	Target marketing > United States. Consumer behavior > United States. Marketing research > United States. Demography > United States. Cibles (Marketing) > États-Unis. Consommateurs > Comportement > États-Unis. Marketing > Recherche > États-Unis. Démographie > États-Unis. BUSINESS & ECONOMICS > Marketing > Research. Consumer behavior Demography Marketing research Target marketing United States
Acceso en línea:	Texto completo Texto completo

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