Managing brand you : seven steps to creating your most successful self /

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The ultimate guide that will help readers define themselves, achieve their goals, and make the right kind of lasting impression.

Detalles Bibliográficos
Clasificación:Libro Electrónico
Autor principal: Wilson, Jerry S.
Otros Autores: Blumenthal, Ira
Formato: Electrónico eBook
Idioma:Inglés
Publicado: New York : AMACOM/American Management Association, ©2008.
Temas:
Success.
Branding (Marketing)
Succès.
Stratégie de marque.
branding.
BUSINESS & ECONOMICS > Personal Success.
BUSINESS & ECONOMICS > Careers > General.
Success
Electronic book.
Acceso en línea:Texto completo
Texto completo
Tabla de Contenidos:
  • What branding can do for you
  • Who am I and how did I get here?
  • Step one: do the brand YOU audit
  • What do I stand for today?
  • Step two: assess your brand YOU image
  • What do I want to stand for?
  • Step three: determine your brand YOU identity and essence
  • I can get there from here!
  • Step four: position your new brand YOU
  • If it's to be, it's up to me!
  • Step five: set your brand YOU goals
  • I can build my own personal roadmap on my own terms
  • Step six: establish your brand YOU strategies
  • I am ready to commit to my action plan
  • Step seven: implement, monitor, and adjust your new brand YOU.

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