Persuasion across genres : a linguistic approach /
Persuasion, in its various linguistic forms, enters our lives daily. Politicians and the news media attempt to change or confirm our beliefs, while advertisers try to bend our tastes toward buying their products. Persuasion goes on in courtrooms, universities, and the business world. Persuasion perv...
Clasificación: | Libro Electrónico |
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Otros Autores: | , |
Formato: | Electrónico eBook |
Idioma: | Inglés |
Publicado: |
Amsterdam ; Philadelphia :
John Benjamins Pub.,
©2005.
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Colección: | Pragmatics & beyond ;
new ser. v. 130. |
Temas: | |
Acceso en línea: | Texto completo |
Sumario: | Persuasion, in its various linguistic forms, enters our lives daily. Politicians and the news media attempt to change or confirm our beliefs, while advertisers try to bend our tastes toward buying their products. Persuasion goes on in courtrooms, universities, and the business world. Persuasion pervades interpersonal relations in all social spheres, public and private. And persuasion reaches us via a large number of genres and their intricate interplay. This volume brings together nine chapters which investigate some of the typical genres of modern persuasion. Using both quantitative and qualit. |
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Descripción Física: | 1 online resource (viii, 257 pages) |
Bibliografía: | Includes bibliographical references and indexes. |
ISBN: | 9789027294746 9027294747 9027253730 9789027253736 1588115887 9781588115881 1282157019 9781282157019 9786612157011 6612157011 |
ISSN: | 0922-842X ; |