Pink tourism : holidays of gay men and lesbians /

This book is a study of gay and lesbian tourism from, primarily, a marketing perspective, but it also examines how marketing activity engages with and affects social issues relating to homosexuality. The book covers: the nature of homosexuality and some features of gay and lesbian life that bear upo...

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Detalles Bibliográficos
Clasificación:Libro Electrónico
Autor principal: Hughes, Howard L.
Formato: Electrónico eBook
Idioma:Inglés
Publicado: Wallingford : CABI, 2006.
Temas:
Gay consumers.
Lesbian consumers.
Tourism > Marketing.
Gay people > Attitudes.
Lesbians > Attitudes.
Sexual orientation.
Sexual Behavior
Consommateurs homosexuels.
Consommatrices lesbiennes.
Lesbiennes > Attitudes.
Orientation sexuelle.
TRAVEL > Museums, Tours, Points of Interest.
TRAVEL > Hikes & Walks.
TRAVEL > Budget.
TRAVEL > Special Interest > Ecotourism.
TRAVEL > Parks & Campgrounds.
TRAVEL > Reference.
TRAVEL > Road Travel.
TRAVEL > Special Interest > Adventure.
Man.
Accommodation.
Destinations.
Holidays.
Homosexuality.
Host guest relations.
Marketing.
Men.
Sexual behaviour.
Tour operators.
Tourism.
Tourist industry.
Women.
Gay consumers
Gays > Attitudes
Lesbian consumers
Lesbians > Attitudes
Sexual orientation
Tourism > Marketing
Acceso en línea:Texto completo
Tabla de Contenidos:
  • Introduction
  • Homosexuality : its nature and characteristics
  • Gay and lesbian tourists: profiles and reasons
  • Destination choice as risk avoidance
  • Gay and lesbian tourism destinations
  • Intermediaries, accommodation and attractions
  • Marketing, segments, surveys and identity
  • Holidays, marketing and implications for homosexuality
  • Conclusions and implications.

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