Cargando…

Whale hunting : how to land big sales and transform your company /

Using the ancient Inuit whale hunt as a metaphor, this book provides a nine-phase model for finding, landing and harvesting whale-size accounts - the kinds of accounts that transform a business.

Detalles Bibliográficos
Clasificación:Libro Electrónico
Autor principal: Searcy, Tom
Otros Autores: Smith, Barbara Weaver
Formato: Electrónico eBook
Idioma:Inglés
Publicado: Hoboken, N.J. : John Wiley & Sons, 2008.
Temas:
Acceso en línea:Texto completo
Texto completo
Tabla de Contenidos:
  • Whale Hunting; Contents; Foreword; Preface; Acknowledgments; Author Biographies; Chapter 1: The Whale Hunters' Story; Chapter 2: Signs of the Times; Chapter 3: Know the Whale; Chapter 4: Send Out the Scouts; Chapter 5: Set the Harpoon; Chapter 6: Ride the Whale; Chapter 7: Capture the Whale; Chapter 8: Sew the Mouth Shut; Chapter 9: Beach the Whale; Chapter 10: Honor the Whale; Chapter 11: Celebrate the Whale; Epilogue: Let the Hunt Begin; Glossary; Index.