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What really matters : service, leadership, people, and values /

The fundamental question in business and in personal life is the same: what really matters? In this book, one of America's most widely admired business leaders distills a lifetime of experience, including failures as well as successes, to reveal his answers. John Pepper, president, CEO, and cha...

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Detalles Bibliográficos
Clasificación:Libro Electrónico
Autor principal: Pepper, John, Jr., 1938-
Formato: Electrónico eBook
Idioma:Inglés
Publicado: New Haven : Yale University Press, 2007.
Edición:1st Yale University Press ed.
Temas:
Acceso en línea:Texto completo
Tabla de Contenidos:
  • Introduction: My early years in business
  • Foundations for success. Creating leadership brands-and keeping them young ; Let the consumer decide ; Going for the big win
  • Staying in the lead. The rewards of doing good ; The power of community
  • How we live our lives. A passionate sense of ownership ; The benefits of diversity and the challenge of achieving it ; A personal model for living ; A family affair
  • Conclusion: Enduring values in an age of innovation
  • Appendix 1: Biographies of key leaders
  • Appendix 2: Redesigning your organizational structure to achieve your purpose.