Retail insights : papers from 8th international conference of the european association for education and research in consumer distribution july 2004.

Welcome to this issue of Retail Insights. This special issue draws on a collection ofpapers presented at the 8th International Conference of the European Association forEducation and Research in Consumer Distribution (EAERCD) in July 2004 and hostedby Tony Kent and his colleagues at the London Colle...

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Detalles Bibliográficos
Clasificación:Libro Electrónico
Autor principal: Fernie, Professor John
Formato: Electrónico eBook
Idioma:Inglés
Publicado: [Place of publication not identified] : Emerald Group Pub., 2005.
Temas:
Physical distribution of goods > Management.
Retail trade > Management.
Distribution (Économie politique) > Gestion.
Physical distribution of goods > Management
Retail trade > Management
Acceso en línea:Texto completo
Tabla de Contenidos:
  • Editorial; Community pharmacies under pressure
  • can branding help?; Exploring the connections between visual merchandising and retail branding; The human resource management practice of retail branding; Product and brand

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