Smart alliance : how a global corporation and environmental activists transformed a tarnished brand /

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Toward the end of the eighteenth century, a radical change occurred in notions of self and personal identity. This was a sudden transformation, says Dror Wahrman, and nothing short of a revolution in the understanding of selfhood and of identity categories including race, gender, and class. In this...

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Detalles Bibliográficos
Clasificación:Libro Electrónico
Autor principal: Taylor, J. Gary
Otros Autores: Scharlin, Patricia J.
Formato: Electrónico eBook
Idioma:Inglés
Publicado: New Haven : Yale University Press, ©2004.
Colección:Yale agrarian studies.
Temas:
Chiquita Brands International.
Rainforest Alliance.
Chiquita Brands International Inc.
Chiquita Brands International
Rainforest Alliance
Banana trade > Environmental aspects.
Banane > Commerce > Aspect de l'environnement.
BUSINESS & ECONOMICS > Industries > General.
Banana trade > Environmental aspects
Umweltschutz
Umweltschützer
Bürgerbeteiligung
Multinationales Unternehmen
Acceso en línea:Texto completo
Tabla de Contenidos:
  • Risk, transparency and trust
  • Red, white and bruised
  • Times change
  • Why bananas and why Chiquita?
  • Strange bedfellows
  • Grass-roots snapshots
  • Blue bananas
  • Agricultural antagonists
  • "Daylight come ..."
  • The many faces of corporate responsibility
  • Leveling the label field
  • Unfinished business
  • Appendixes:
  • Fundamental conventions of the International Labour Organization
  • Chemicals banned under the Better Banana Program
  • Selected tables for Chiquita's 2001 Corporate Responsibility Report
  • Sustainable Agriculture Network Members as of 2003.

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