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Marketing to China in China and from China.

This e-book features six articles - five of which focus on China or its near neighbors. Titles include: ""marketing to Chinese consumers"" and ""The globalization of Chinese brands""

Detalles Bibliográficos
Clasificación:Libro Electrónico
Formato: Electrónico eBook
Idioma:Inglés
Publicado: Bradford, England : Emerald Group Pub., Ã2006.
Colección:Marketing intelligence & planning ; 24, no. 4.
Temas:
Acceso en línea:Texto completo