Business-to-business marketing practices in China /
The quest for the greatest untapped business-to-business market on earth remains difficult and fraught with challenges. While some have succeeded, many have also failed. Why? This e-books seeks to answer this question. Written for academics, researchers and practitioners, we believe that the papers...
Clasificación: | Libro Electrónico |
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Otros Autores: | |
Formato: | Electrónico eBook |
Idioma: | Inglés |
Publicado: |
Bradford, England :
Emerald Group Pub.,
Ã2007.
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Colección: | Journal of business & industrial marketing ;
v. 22, no. 2. |
Temas: | |
Acceso en línea: | Texto completo |