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Coolhunting : chasing down the next big thing /

The book is structured around a series of "lessons" for unlocking and applying swarm creativity in organizations to build greater creativity, productivity, and efficiency. It explains how to harness an organization's natural ability to self-organize new processes spontaneously, and ex...

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Detalles Bibliográficos
Clasificación:Libro Electrónico
Autor principal: Gloor, Peter A. (Peter Andreas), 1961-
Otros Autores: Cooper, Scott (Scott M.)
Formato: Electrónico eBook
Idioma:Inglés
Publicado: New York : AMACOM, ©2007.
Temas:
Acceso en línea:Texto completo
Tabla de Contenidos:
  • Why "cool" matters
  • Swarm creativity creates cool trends
  • Swarms can better predict the future
  • About trendsetters
  • Coolhunters look for coolfarmers
  • When swarms go mad
  • Do-it-yourself coolhunting with technology
  • Coolhunting by automated social network analysis
  • Five steps to becoming a coolfarmer
  • The coming world of swarm creativity.