Cargando…
Issues in internet marketing /
| Clasificación: | Libro Electrónico |
|---|---|
| Otros Autores: | |
| Formato: | Electrónico eBook |
| Idioma: | Inglés |
| Publicado: |
Bradford, England :
Emerald Group Pub.,
Ã2003.
|
| Colección: | Marketing intelligence & planning ;
v. 21, no. 2. |
| Temas: | |
| Acceso en línea: | Texto completo |
Tabla de Contenidos:
- Abstracts & keywords; Guest editorial; Internet based marketing research; A comparison of online and postal data collection methods in marketing research; Luxury branding on the Internet; Web site characteristics and business performance; E-relationships; E-trust.