Cargando…
Futurecast in marketing : findings from an academic think tank /
Capitalism versus communism, pure competition versus monopoly, globalisation versus domestic competition, qualitative versus quantitative, positivistic versus interpretivistic . . .and so on. It is the very essence of debate and argument that we adopt diametrically opposed positions despite the fact...
| Clasificación: | Libro Electrónico |
|---|---|
| Otros Autores: | , , |
| Formato: | Electrónico eBook |
| Idioma: | Inglés |
| Publicado: |
Bradford, England :
Emerald Group Pub.,
©2002.
|
| Colección: | European journal of marketing ;
v. 36, no. 4. |
| Temas: | |
| Acceso en línea: | Texto completo |