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Think, play, do : technology, innovation, and organization /
Without innovation, companies die. Managing the innovation process well is important for companies and for nations as a whole. This book shows how the innovation process is changing profoundly, with significant implications for managers and public policy-makers. A new kind of technology, 'innov...
| Clasificación: | Libro Electrónico |
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| Autor principal: | |
| Otros Autores: | , |
| Formato: | Electrónico eBook |
| Idioma: | Inglés |
| Publicado: |
Oxford ; New York :
Oxford University Press,
2005.
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| Temas: | |
| Acceso en línea: | Texto completo |
| Sumario: | Without innovation, companies die. Managing the innovation process well is important for companies and for nations as a whole. This book shows how the innovation process is changing profoundly, with significant implications for managers and public policy-makers. A new kind of technology, 'innovation technology' is being applied to the innovation process. When used effectively, innovation technology makes the innovation process faster, better and cheaper. The book outlines a new scheme for the innovation process: Think, Play, Do. Innovation requires creating new ideas and thinking about new opt. |
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| Descripción Física: | 1 online resource (xx, 254 pages) : illustrations |
| Bibliografía: | Includes bibliographical references and index. |
| ISBN: | 0199268096 9780199268092 0199268088 9780199268085 9780191514944 0191514942 1280757620 9781280757624 1429422017 9781429422017 |