English media texts, past and present : language and textual structure /
This book is among the first to combine a historical view of media texts with a critical look at their textual diversity today. The thirteen chapters cover corpora of early news-papers and pamphlets, present-day news stories and commentaries, TV talk shows and commercials as well as internet present...
Clasificación: | Libro Electrónico |
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Otros Autores: | |
Formato: | Electrónico eBook |
Idioma: | Inglés |
Publicado: |
Amsterdam ; Philadelphia :
J. Benjamins Pub.,
©2000.
|
Colección: | Pragmatics & beyond ;
new ser. 80. |
Temas: | |
Acceso en línea: | Texto completo |
Sumario: | This book is among the first to combine a historical view of media texts with a critical look at their textual diversity today. The thirteen chapters cover corpora of early news-papers and pamphlets, present-day news stories and commentaries, TV talk shows and commercials as well as internet presentations. The studies focus on the wide range of text types in 18th century newspapers and the interpersonal strategies of pamphlets; they pursue the development of the persuasive potential of headlines and advertisements right down to the sophisticated postmodernist and multilingual examples of today. |
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Descripción Física: | 1 online resource (xiv, 286 pages) |
Bibliografía: | Includes bibliographical references and index. |
ISBN: | 9789027298959 9027298955 9781556197987 1556197985 1282163159 9781282163157 9789027250995 9027250995 |
ISSN: | 0922-842X ; |