Campaigning online : the Internet in U.S. elections /
A portrait of the role of campaign websites in American elections. How do candidates use the Internet to gain or reinforce voter support? Are voters influenced by what they see on candidate's websites? Do they learn anything? Are their votes influenced? The authors answer these questions using...
Clasificación: | Libro Electrónico |
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Autor principal: | |
Otros Autores: | |
Formato: | Electrónico eBook |
Idioma: | Inglés |
Publicado: |
Oxford ; New York :
Oxford University Press,
2003.
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Colección: | OUP E-Books.
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Temas: | |
Acceso en línea: | Texto completo |
Sumario: | A portrait of the role of campaign websites in American elections. How do candidates use the Internet to gain or reinforce voter support? Are voters influenced by what they see on candidate's websites? Do they learn anything? Are their votes influenced? The authors answer these questions using a wealth of data and evidence about the 2000 election drawn from national and state-wide surveys, laboratory experiments, interviews with campaign staff and analysis of websites themselves. |
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Descripción Física: | 1 online resource (x, 224 pages) : illustrations |
Bibliografía: | Includes bibliographical references and index. |
ISBN: | 1423745876 9781423745877 9780195151558 0195151550 9780195151565 0195151569 1280482370 9781280482373 9780198034575 0198034571 9781602569720 160256972X 9786610482375 6610482373 |