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Powerful proposals : how to give your business the winning edge /
"Powerful Proposals presents a step-by-step plan for creating informative, engaging documents that satisfy your clients' needs and feature the solutions your firm can provide. It's an invaluable tool for winning contracts in any market."--Jacket
| Clasificación: | Libro Electrónico |
|---|---|
| Autor principal: | |
| Otros Autores: | |
| Formato: | Electrónico eBook |
| Idioma: | Inglés |
| Publicado: |
New York :
American Management Association,
©2005.
|
| Temas: | |
| Acceso en línea: | Texto completo |
MARC
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| 100 | 1 | |a Pugh, David G. |q (David George), |d 1944- |1 https://id.oclc.org/worldcat/entity/E39PCjKcx9dYrypHPPXKRYbdjP | |
| 245 | 1 | 0 | |a Powerful proposals : |b how to give your business the winning edge / |c David G. Pugh and Terry R. Bacon. |
| 264 | 1 | |a New York : |b American Management Association, |c ©2005. | |
| 300 | |a 1 online resource | ||
| 336 | |a text |b txt |2 rdacontent | ||
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| 504 | |a Includes bibliographical references and index. | ||
| 588 | 0 | |a Print version record. | |
| 505 | 0 | |a Ch. 1. The power of the A+ proposal -- Ch. 2. A simple notion : a proposal must sell, not just tell -- Ch. 3. Getting your message across : technical proposals for every reader -- Ch. 4. Selling the benefits : customer-oriented proposals -- Ch. 5. What it takes to win : credibility, acceptability, and preference -- Ch. 6. Winning executive summaries : your most powerful selling tool -- Ch. 7. Timing is everything : positioning to win -- Ch. 8. Proposal management : the art of containing chaos -- Ch. 9. Getting it written, getting it right : guide to creating compelling proposals -- Ch. 10. The review process : making sure the power is in the proposal -- Ch. 11. Learning forward : win or lose protocols for continuous improvement -- App. A. The ultimate weapon : maximize proposal effectiveness with techies who can sell -- App. B. Models of issue-driven and ad-style executive summaries. | |
| 520 | 1 | |a "Powerful Proposals presents a step-by-step plan for creating informative, engaging documents that satisfy your clients' needs and feature the solutions your firm can provide. It's an invaluable tool for winning contracts in any market."--Jacket | |
| 546 | |a English. | ||
| 590 | |a ProQuest Ebook Central |b Ebook Central Academic Complete | ||
| 650 | 0 | |a Proposal writing in business. | |
| 650 | 0 | |a Business writing. | |
| 650 | 0 | |a Business report writing. | |
| 650 | 6 | |a Style commercial. | |
| 650 | 6 | |a Affaires |x Rédaction de projets. | |
| 650 | 7 | |a BUSINESS & ECONOMICS |x Business Communication |x General. |2 bisacsh | |
| 650 | 0 | 7 | |a Proposal writing in business. |2 cct |
| 650 | 0 | 7 | |a Business writing. |2 cct |
| 650 | 7 | |a Business report writing |2 fast | |
| 650 | 7 | |a Business writing |2 fast | |
| 650 | 7 | |a Proposal writing in business |2 fast | |
| 653 | |a Andre fag (naturvidenskab og teknik) |a Andre fag | ||
| 700 | 1 | |a Bacon, Terry R. | |
| 758 | |i has work: |a Powerful proposals (Text) |1 https://id.oclc.org/worldcat/entity/E39PCGMvfDG7gCjJPjMQM8R4YP |4 https://id.oclc.org/worldcat/ontology/hasWork | ||
| 776 | 0 | 8 | |i Print version: |t Powerful proposals. |d New York : American Management Association, ©2005 |z 081447232X |w (DLC) 2004018327 |
| 856 | 4 | 0 | |u https://ebookcentral.uam.elogim.com/lib/uam-ebooks/detail.action?docID=3001793 |z Texto completo |
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