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Winning behavior : what the smartest, most successful companies do differently /
Annotation
| Clasificación: | Libro Electrónico |
|---|---|
| Autor principal: | |
| Otros Autores: | |
| Formato: | Electrónico eBook |
| Idioma: | Inglés |
| Publicado: |
New York :
Amacom,
©2003.
|
| Temas: | |
| Acceso en línea: | Texto completo |
MARC
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| 100 | 1 | |a Bacon, Terry R. | |
| 245 | 1 | 0 | |a Winning behavior : |b what the smartest, most successful companies do differently / |c Terry R. Bacon and David G. Pugh. |
| 260 | |a New York : |b Amacom, |c ©2003. | ||
| 300 | |a 1 online resource (xv, 352 pages) : |b illustrations | ||
| 336 | |a text |b txt |2 rdacontent | ||
| 337 | |a computer |b c |2 rdamedia | ||
| 338 | |a online resource |b cr |2 rdacarrier | ||
| 504 | |a Includes bibliographical references and index. | ||
| 588 | 0 | |a Print version record. | |
| 505 | 0 | |a Contents -- Preface -- Acknowledgments -- 1 THE FINAL FRONTIER -- 2 WE WILL ASSIMILATE YOU -- 3 YOU ARE HOW YOU BEHAVE -- 4 THE FOUR WAYS TO CREATE BEHAVIORAL DIFFERENTIATION -- 5 THE GOLD STANDARDS IN BEHAVIORAL DIFFERENTIATION -- 6 RANDOM ACTS OF KINDNESS -- 7 EXCEPTIONAL VALUES -- 8 LIVING THE PROMISE -- 9 THE ENGINES THAT DRIVE BEHAVIORAL DIFFERENTIATION -- 10 WHY SOUTHWEST AIRLINES SOARS: B2C BEHAVIORAL DIFFERENTIATION -- 11 SEARCHING FOR STARS: B2B BEHAVIORAL DIFFERENTIATION -- 12 CREATING AND SUSTAINING BEHAVIORAL DIFFERENTIATION -- Index | |
| 520 | 8 | |a Annotation |b Winning Behavior gives companies a new way to increase business: by "outbehaving" rivals so that customers see a positive behavioral difference at every customer touchpoint-from product development and branding to bids and proposals, service, and much more. It is this company-wide Behavioral Differentiation that breeds lasting customer loyalty by allowing any company to distinguish itself from competitors in a tough, crowded market. Winning Behavior will prove to be a landmark book in the literature on customer service and customer relationship management: there has never been a book on Behavioral Differentiation before, but readers will see its potential in the results of the blue-ribbon organizations that practice it. Packed with eye-opening case histories and examples:Ritz-CarltonHarley-DavidsonEnterprise Rent-a-CarWal-MartFeatures exclusive interviews with high-profile executives including:George Zimmer (Men's Wearhouse)Hans-Olof Olssen (Volvo)Piers Marmion (Heidrick & Struggles) and others | |
| 590 | |a ProQuest Ebook Central |b Ebook Central Academic Complete | ||
| 590 | |a eBooks on EBSCOhost |b EBSCO eBook Subscription Academic Collection - Worldwide | ||
| 650 | 0 | |a Organizational behavior. | |
| 650 | 0 | |a Organizational effectiveness. | |
| 650 | 6 | |a Comportement organisationnel. | |
| 650 | 6 | |a Efficacité organisationnelle. | |
| 650 | 7 | |a BUSINESS & ECONOMICS |x Management Science. |2 bisacsh | |
| 650 | 7 | |a BUSINESS & ECONOMICS |x Organizational Behavior. |2 bisacsh | |
| 650 | 7 | |a BUSINESS & ECONOMICS |x Industrial Management. |2 bisacsh | |
| 650 | 7 | |a BUSINESS & ECONOMICS |x Management. |2 bisacsh | |
| 650 | 7 | |a Organizational behavior |2 fast | |
| 650 | 7 | |a Organizational effectiveness |2 fast | |
| 700 | 1 | |a Pugh, David G. |q (David George), |d 1944- |1 https://id.oclc.org/worldcat/entity/E39PCjKcx9dYrypHPPXKRYbdjP | |
| 758 | |i has work: |a Winning behavior (Text) |1 https://id.oclc.org/worldcat/entity/E39PCFy4dR3YYDFP7btmrqhgyq |4 https://id.oclc.org/worldcat/ontology/hasWork | ||
| 776 | 0 | 8 | |i Print version: |a Bacon, Terry R. |t Winning behavior. |d New York : Amacom, ©2003 |z 0814471633 |z 081447084X |w (DLC) 2003009902 |w (OCoLC)52159951 |
| 856 | 4 | 0 | |u https://ebookcentral.uam.elogim.com/lib/uam-ebooks/detail.action?docID=3001777 |z Texto completo |
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