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200724s2018 pe ob 000 0 spa d |
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|a (OCoLC)1112339119
|
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|a DGITA
|b eng
|e rda
|e pn
|c DGITA
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|a 9786123181666
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1 |
4 |
|a HM1226 ebook
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| 082 |
0 |
4 |
|a 659.1
|
| 100 |
1 |
|
|a Yalán Dongo, Eduardo,
|e author.
|
| 245 |
1 |
0 |
|a Semiótica del consumo :
|b una aproximación a la publicidad desde sus signos /
|c Eduardo Yalán Dongo.
|
| 264 |
|
1 |
|a Lima :
|b Universidad Peruana de Ciencias Aplicadas,
|c [2018]
|
| 300 |
|
|
|a 1 online resource. :
|b illustrations.
|
| 336 |
|
|
|a text
|b tx
|2 rdacontent
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| 337 |
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|a computer
|b c
|2 rdamedia
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| 338 |
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|a online resource
|b cr
|2 rdacarrier
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| 347 |
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|a text file
|2 rdaft
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| 347 |
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|b EPUB
|
| 347 |
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|b PDF
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| 504 |
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|a Includes bibliographical references.
|
| 588 |
0 |
|
|a Online resource; title from ePub title page (Digitalia, viewed July 28, 2020)
|
| 650 |
|
0 |
|a Publicity.
|
| 650 |
|
0 |
|a Semiotics in advertising.
|
| 650 |
|
0 |
|a Communication in marketing.
|
| 650 |
|
0 |
|a Signs and signboards.
|
| 650 |
|
0 |
|a Consumption (Economics)
|
| 655 |
|
0 |
|a Electronic books.
|
| 791 |
2 |
|
|a Digitalia (Firm),
|e distributor.
|
| 793 |
0 |
|
|g Digitalia eBook Collection:
|a Universidad Peruana de Ciencias Aplicadas
|
| 776 |
0 |
8 |
|i Print version:
|a Yalán Dongo, Eduardo.
|t Semiótica del consumo.
|b Primera edición.
|d Lima : Universidad Peruana de Ciencias Aplicadas, 2018
|z 9786123181604
|
| 856 |
4 |
0 |
|u https://digitalia.uam.elogim.com/a/59338/
|z Texto completo
|
| 910 |
|
|
|a Premium collection: 2020
|
