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|a Marca Francés, Guillem,
|e author.
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|a Cómo hacer un plan estratégico de comunicación.
|n Vol. IV,
|p La investigación estratégica de evaluación /
|c Guillem Marca Francés ; Kathy Matilla (ed.) ; prólogo de Montserrat Tarrés.
|
| 246 |
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0 |
|a Investigación estratégica de evaluación
|
| 250 |
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|a Primera edición digital.
|
| 264 |
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|a Barcelona :
|b Editorial UOC,
|c [2018]
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| 300 |
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|a 1 online resource :
|b illustrations.
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|a text
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|2 rdacontent
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|b PDF
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|a Dircom colección
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|a Includes bibliographical references.
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|a Online resource; title from PDF title page (Digitalia, viewed March 17, 2022)
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| 650 |
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|a Communication planning.
|
| 650 |
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|a Business communication.
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| 650 |
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|a Public relations.
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| 650 |
|
0 |
|a Strategic planning.
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| 655 |
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|a Electronic books.
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| 700 |
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|a Matilla, Kathy,
|e editor.
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| 700 |
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|a Tarrés, Montserrat,
|e contributor agent of text.
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|a Digitalia (Firm),
|e distributor.
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|g Digitalia eBook Collection:
|a Universitat Oberta de Catalunya
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| 776 |
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|i Print version:
|a Marca Francés, Guillem.
|t Cómo hacer un plan estratégico de comunicación.
|b Primera edición en lengua castellana.
|d Barcelona : Editorial UOC, [2017]
|z 9788491164029
|
| 830 |
|
0 |
|a Dircom colección ;
|v 12.
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|u https://digitalia.uam.elogim.com/a/54885/
|z Texto completo
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| 910 |
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|a Premium collection: 2022
|
