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|a Hoyos Ballesteros, Ricardo,
|e author.
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|a Plan de marketing :
|b diseño, implementación y control con enfoque en gerencia de mercadeo /
|c Ricardo Hoyos Ballesteros.
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|a Segunda edición.
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|a Bogotá :
|b Ecoe Ediciones,
|c [2018]
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|a 1 online resource.
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|b PDF
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|a Colección: Ciencias empresariales. Área: Mercadeo y ventas
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|a "Complemento virtual SIL (Sistema de Información en Línea)"--Cover.
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|a Includes bibliographical references.
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|a Online resource; title from PDF title page (Digitalia, viewed August 4, 2023)
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|x Planning.
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|a Marketing
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|a Ecoe Ediciones
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|i Print version:
|a Hoyos Ballesteros, Ricardo.
|t Plan de marketing.
|b Segunda edición.
|d Bogotá : Ecoe Ediciones, [2018]
|z 9789587717198
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| 830 |
|
0 |
|a Colección: Ciencias empresariales.
|p Área Mercadeo y ventas.
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|u https://digitalia.uam.elogim.com/a/126768/
|z Texto completo
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|a Premium collection: 2023
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