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Marketing de fidelización : cómo lograr clientes satisfechos, leales y rentables /

Detalles Bibliográficos
Clasificación:	Libro Electrónico
Autor principal:	Schnarch Kirberg, Alejandro (Autor)
Formato:	Electrónico eBook
Idioma:	Español
Publicado:	Bogotá : Ecoe Ediciones, [2017]
Edición:	Segunda edición.
Colección:	Colección: Ciencias empresariales. Área Mercadeo y ventas.
Temas:	Customer loyalty. Relationship marketing. Consumer satisfaction. Marketing. Customer services.
Acceso en línea:	Texto completo

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