Language Management : From Bricolage to Strategy in British Companies /

This book draws on case studies of language management within British organisations to examine the decisions they make about language diversity in their professional communications in order to be successful in a multilingual world. 

Detalles Bibliográficos
Clasificación:Libro Electrónico
Autor principal: Wilmot, Natalie Victoria (Autor)
Formato: Electrónico eBook
Idioma:Inglés
Publicado: Bristol ; Blue Ridge Summit : Multilingual Matters, [2022]
Colección:Language at Work ; 6
Temas:
Communication in organizations > Great Britain.
English language > Business English.
Language in the workplace > Great Britain.
Multilingual communication > Great Britain.
Organizational behavior > Great Britain.
Bilingualism & multilingualism.
International business.
Translation & interpretation.
BUSINESS & ECONOMICS / International / General.
Acceso en línea:Texto completo
Texto completo

MARC

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245 1 0 |a Language Management :  |b From Bricolage to Strategy in British Companies /  |c Natalie Victoria Wilmot. 
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490 0 |a Language at Work ;  |v 6 
505 0 0 |t Frontmatter --   |t Contents --   |t Figures and Tables --   |t 1 Introduction --   |t 2 Organisational Language Management Practices --   |t 3 Managing Language Diversity as an SME --   |t 4 Overcoming Language Barriers through the Use of Boundary Spanners --   |t 5 Translation and the Challenge of Meaning --   |t 6 BELF and its Malcontents --   |t 7 Conclusion --   |t Appendix --   |t References --   |t Index 
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520 |a This book draws on case studies of language management within British organisations to examine the decisions they make about language diversity in their professional communications in order to be successful in a multilingual world.  
538 |a Mode of access: Internet via World Wide Web. 
546 |a In English. 
588 0 |a Description based on online resource; title from PDF title page (publisher's Web site, viewed 01. Dez 2022) 
650 0 |a Communication in organizations  |z Great Britain. 
650 0 |a English language  |x Business English. 
650 0 |a Language in the workplace  |z Great Britain. 
650 0 |a Multilingual communication  |z Great Britain. 
650 0 |a Organizational behavior  |z Great Britain. 
650 4 |a Bilingualism & multilingualism. 
650 4 |a International business. 
650 4 |a Translation & interpretation. 
650 7 |a BUSINESS & ECONOMICS / International / General.  |2 bisacsh 
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