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Magazines and the Making of Mass Culture in Japan /
Magazines & the Making of Mass Culture in Japan provides a detailed yet approachable analysis of the mechanisms central to the birth of mass culture in Japan by tracing the creation, production, and circulation of two critically important family magazines, Kingu (King) and Ie no hikari (Light of...
| Clasificación: | Libro Electrónico |
|---|---|
| Autor principal: | |
| Formato: | Electrónico eBook |
| Idioma: | Inglés |
| Publicado: |
Toronto :
University of Toronto Press,
[2019]
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| Colección: | Studies in Book and Print Culture
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| Temas: | |
| Acceso en línea: | Texto completo Texto completo |
MARC
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| 020 | |a 9781487516161 | ||
| 024 | 7 | |a 10.3138/9781487516161 |2 doi | |
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| 040 | |a DE-B1597 |b eng |c DE-B1597 |e rda | ||
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| 100 | 1 | |a Marshall, Amy Bliss, |e author. |4 aut |4 http://id.loc.gov/vocabulary/relators/aut | |
| 245 | 1 | 0 | |a Magazines and the Making of Mass Culture in Japan / |c Amy Bliss Marshall. |
| 264 | 1 | |a Toronto : |b University of Toronto Press, |c [2019] | |
| 264 | 4 | |c ©2019 | |
| 300 | |a 1 online resource (240 p.) | ||
| 336 | |a text |b txt |2 rdacontent | ||
| 337 | |a computer |b c |2 rdamedia | ||
| 338 | |a online resource |b cr |2 rdacarrier | ||
| 347 | |a text file |b PDF |2 rda | ||
| 490 | 0 | |a Studies in Book and Print Culture | |
| 505 | 0 | 0 | |t Frontmatter -- |t Contents -- |t Table and Chart -- |t List of Illustrations -- |t Acknowledgments -- |t Introduction: Why Japanese Family Magazines Matter -- |t 1. The Medium, the Message, and the Masses: Understanding Japanese Family Magazines -- |t 2. The Splendid Power of Being in Perfect Harmony: How Two Publishers Made a Mass Japanese Audience -- |t 3. "We Came, We Saw, We Astonished": How a Japanese Mass Was Won -- |t 4. Reading Together: How the Audience Participated -- |t 5. Learning to Consume: How Magazines Politicized Advertising -- |t Conclusion -- |t Bibliography -- |t Index |
| 506 | 0 | |a restricted access |u http://purl.org/coar/access_right/c_16ec |f online access with authorization |2 star | |
| 520 | |a Magazines & the Making of Mass Culture in Japan provides a detailed yet approachable analysis of the mechanisms central to the birth of mass culture in Japan by tracing the creation, production, and circulation of two critically important family magazines, Kingu (King) and Ie no hikari (Light of the Home). These magazines served to embed new instruments of mass communication and socialization within Japanese society and created mechanisms to facilitate the dissemination of hegemonic forms of discourse in Japan in the first half of the twentieth century. The amazing success of Kingu and Ie no hikari during the 1920s and 1930s not only established and normalized participation in a Japanese mass national audience - a community which had previously not existed - but also facilitated the rise of Japanese mass consumer culture in the postwar years. Amy Bliss Marshall argues that the postwar mass Japanese national consumer is foreshadowed by the mass national audience created by family magazines of the interwar era. This book analytically narrates the creation and development of such publications, one explicitly capitalist and one outwardly agrarian, based on missions with an overarching desire to create a mass Japanese magazine audience. Magazines & the Making of Mass Culture in Japan highlights the importance of the seemingly innocuous acts of mass, leisure consumption of magazines and the goods advertised therein, thus aiding our understanding of the creation and direction of a new form of social participation and understanding - an essential part of not only the culture but also the politics of the transwar period. | ||
| 538 | |a Mode of access: Internet via World Wide Web. | ||
| 546 | |a In English. | ||
| 588 | 0 | |a Description based on online resource; title from PDF title page (publisher's Web site, viewed 24. Aug 2021) | |
| 650 | 0 | |a Japanese periodicals |x History |y 20th century. | |
| 650 | 0 | |a Periodicals |x Social aspects |z Japan |x History |y 20th century. | |
| 650 | 0 | |a Popular culture |z Japan |x History |y 20th century. | |
| 650 | 7 | |a HISTORY / Asia / Japan. |2 bisacsh | |
| 653 | |a Japan. | ||
| 653 | |a history. | ||
| 653 | |a magazines. | ||
| 653 | |a mass culture. | ||
| 653 | |a media. | ||
| 653 | |a print culture. | ||
| 653 | |a publishing industry. | ||
| 773 | 0 | 8 | |i Title is part of eBook package: |d De Gruyter |t University of Toronto Press Complete eBook-Package 2019 |z 9783110652062 |
| 856 | 4 | 0 | |u https://doi.uam.elogim.com/10.3138/9781487516161 |z Texto completo |
| 856 | 4 | 0 | |u https://degruyter.uam.elogim.com/isbn/9781487516161 |z Texto completo |
| 912 | |a 978-3-11-065206-2 University of Toronto Press Complete eBook-Package 2019 |b 2019 | ||
| 912 | |a GBV-deGruyter-alles | ||