The Carrot and the Stick : Leveraging Strategic Control for Growth /
In today's world of interconnected and "always-on" information, companies that succeed are those that compete by leveraging the advantage of strategic control points. A strategic control point is a part of a market where, if controlled by one party, it can be used to leverage power el...
Autor principal: | Putsis, William (Autor) |
---|---|
Formato: | Electrónico eBook |
Idioma: | Inglés |
Publicado: |
Toronto :
University of Toronto Press,
[2020]
|
Temas: | |
Acceso en línea: | Texto completo Texto completo |
Ejemplares similares
-
Strategic International Management Text and Cases /
por: Morschett, Dirk, et al.
Publicado: (2009) -
The Marketing Challenge for Industrial Companies Advanced Concepts and Practices /
por: Saavedra, Claudio A.
Publicado: (2016) -
Empowering Brands with Customer Integration Classification, Benefits and Success Factors /
por: Sesselmann, Jörg
Publicado: (2016) -
Technology Acceptance in Mechatronics The Influence of Identity on Technology Acceptance /
por: Hillmer, Ute
Publicado: (2009) -
Trust of Potential Buyers in New Entrepreneurial Ventures An Analysis of Trust Drivers, the Relevance for Purchase Intentions, and the Moderating Effect of Product or Service Qualities /
por: Wiedenfels, Gunnar
Publicado: (2009)