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Marshall McLuhan's Mosaic : Probing the Literary Origins of Media Studies /

One hundred years after Marshall McLuhan's birth, Elena Lamberti explores a fundamental, yet neglected aspect of his work: the solid humanistic roots of his original 'mosaic' form of writing. In this investigation of how his famous communication theories were influenced by literature...

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Detalles Bibliográficos
Autor principal: Lamberti, Elena (Autor)
Formato: Electrónico eBook
Idioma:Inglés
Publicado: Toronto : University of Toronto Press, [2018]
Temas:
Acceso en línea:Texto completo
Texto completo
Tabla de Contenidos:
  • Frontmatter
  • Contents
  • Acknowledgments
  • Prologue
  • 1. A Renewed Approach to Marshall McLuhan's Poetics
  • PART ONE. The Mosaic
  • 2. Towards Post-Secondary Orality: The Mosaic
  • 3. Thus Spoke the Oracle
  • 4. Let the Guru Resound
  • 5. A Conscious Modernist Craftsman
  • 6. The Hyper-Language of the Media 'Fan'
  • PART TWO. Modernist Ascendancies
  • 7. McLuhan and Media Studies
  • 8. From Literature to Media Studies
  • 9. Ford Madox Ford: 'Not Mere Chat'
  • 10. James Joyce: Vivisecting Society
  • 11. Ezra Pound: Pursuing Persuasion, Translating Cultures
  • 12. Wyndham Lewis: Blasting Time, Blessing Space
  • PART THREE. Applied McLuhan
  • 13. Literature and Media: A Round Trip
  • Epilogue: Witty Fool or Foolish Wit?
  • Notes
  • Bibliography
  • Index