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Competitive Solutions : The Strategist's Toolkit /
Competitive Solutions is an entertaining and wideranging introduction to successful business methods applied to a variety of real-world situations. Rejecting the one-size-fits-all premise that underlies so many guides to business strategy, Preston McAfee develops the intellectual tools and insights...
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| Formato: | Electrónico eBook |
| Idioma: | Inglés |
| Publicado: |
Princeton, NJ :
Princeton University Press,
[2009]
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| Acceso en línea: | Texto completo Texto completo |
Tabla de Contenidos:
- Frontmatter
- Contents
- Preface
- 1. Introduction
- 2. Industry Analysis
- 3. Firm Strategies
- 4. Differentiation
- 5. Product Life Cycle
- 6. Cooperation
- 7. Organizational Scope
- 8. Incentives
- 9. Antitrust
- 10. Elementary Statistics
- 11. Pricing
- 12. Auctions
- 13. Signaling
- 14. Bargaining
- 15. Last Words
- Endnotes: Sources and Caveats
- Index