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The Culture and Commerce of Publishing in the 21st Century /
Is publishing a cultural or commercial endeavor? Drawing on extensive data sets and applying the theoretical tools of both sociology and economics, The Culture and Commerce of Publishing in the 21st Century is the definitive social and economic analysis of the current state and future trends of the...
| Autores principales: | , , |
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| Formato: | Electrónico eBook |
| Idioma: | Inglés |
| Publicado: |
Stanford, CA :
Stanford University Press,
[2022]
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| Temas: | |
| Acceso en línea: | Texto completo Texto completo |
MARC
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| 044 | |a cau |c US-CA | ||
| 072 | 7 | |a BUS097000 |2 bisacsh | |
| 100 | 1 | |a Greco, Albert N., |e author. |4 aut |4 http://id.loc.gov/vocabulary/relators/aut | |
| 245 | 1 | 4 | |a The Culture and Commerce of Publishing in the 21st Century / |c Albert N. Greco, Clara E. Rodríguez, Robert M. Wharton. |
| 264 | 1 | |a Stanford, CA : |b Stanford University Press, |c [2022] | |
| 264 | 4 | |c ©2006 | |
| 300 | |a 1 online resource (280 p.) : |b 87 tables, 6 figures | ||
| 336 | |a text |b txt |2 rdacontent | ||
| 337 | |a computer |b c |2 rdamedia | ||
| 338 | |a online resource |b cr |2 rdacarrier | ||
| 347 | |a text file |b PDF |2 rda | ||
| 505 | 0 | 0 | |t Frontmatter -- |t Contents -- |t Preface -- |t Contributors -- |t Part I General introduction to the U.S. book-publishing industry in the 21st century -- |t Chapter 1 Changes in the Book-Publishing Industry, 1945-2005 -- |t Chapter 2 Commercial and Scholarly Book Publishing -- |t Chapter 3 Organizational Choice in the U.S. Book-Publishing Industry: Strategies for Domestic Success and Global Competitiveness -- |t Chapter 4 The Economics of Publishing and the Impact of Technology on Book Publishing -- |t Part II People in book publishing -- |t Chapter 5 Changing Demographics, Producers, and Consumers in Book Publishing -- |t Chapter 6 People in Book Publishing: "I'm Glad I'm Not an Author. . . ." -- |t Part III Challenges confronting the book-publishing industry in the 21st century -- |t Chapter 7 The Major Challenges Confronting Book Publishers and Authors -- |t Bibliography -- |t Index |
| 506 | 0 | |a restricted access |u http://purl.org/coar/access_right/c_16ec |f online access with authorization |2 star | |
| 520 | |a Is publishing a cultural or commercial endeavor? Drawing on extensive data sets and applying the theoretical tools of both sociology and economics, The Culture and Commerce of Publishing in the 21st Century is the definitive social and economic analysis of the current state and future trends of the industry. This book examines the substantive issues, challenges, and problems confronting the diverse, and in many ways fragile, book publishing industry in the United States. The authors specifically emphasize the consumer, college textbook, and scholarly publishing components of the U.S. book publishing industry as they analyze the cultural and economic structure of the book publishing industry in the twenty-first century. The book begins by charting the changes in the book publishing industry between 1945 and 2005, then goes on to examine industry specifics, strategies being employed for domestic and global competitiveness, and the economics of publishing and the impact of technology. Through in-person interviews and a broad sampling of people from every sector of the industry it examine the demographic trends in play. The temperature of the current publishing culture is presented in a chapter titled "I'm Glad I'm Not An Author . . ." The book ends by looking forward, highlighting the trends likely to impact the growth of the industry in the future. Throughout the book, the tables provided track the industry from 1945 until 2005, and give the reader a snapshot of the data year-by-year, and category by category: bestsellers, average book prices, U.S. bookstore sales, average sales by category, and the demographic breakdown of readers. It also provides forecasts for the coming years, both units and revenues, for 2005-2009. The thoughtful analysis presented in this book will be valuable to leaders in publishing as well as the scholars and analysts who study this industry. | ||
| 538 | |a Mode of access: Internet via World Wide Web. | ||
| 546 | |a In English. | ||
| 588 | 0 | |a Description based on online resource; title from PDF title page (publisher's Web site, viewed 31. Jan 2022) | |
| 650 | 4 | |a Sociology -- Education and Society. | |
| 650 | 7 | |a BUSINESS & ECONOMICS / Workplace Culture. |2 bisacsh | |
| 700 | 1 | |a Rodríguez, Clara E., |e author. |4 aut |4 http://id.loc.gov/vocabulary/relators/aut | |
| 700 | 1 | |a Wharton, Robert M., |e author. |4 aut |4 http://id.loc.gov/vocabulary/relators/aut | |
| 856 | 4 | 0 | |u https://doi.uam.elogim.com/10.1515/9780804779425 |z Texto completo |
| 856 | 4 | 0 | |u https://degruyter.uam.elogim.com/isbn/9780804779425 |z Texto completo |
| 912 | |a GBV-deGruyter-alles | ||