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Visualizing Taste : How Business Changed the Look of What You Eat /

Ai Hisano reveals how the food industry capitalized on color, fashioning a visual vocabulary that shapes what we think of the food we eat. Our perceptions of what food should look like have changed dramatically as scientists, farmers, food processors, regulators, and marketers established a new, and...

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Detalles Bibliográficos
Clasificación:Libro Electrónico
Autor principal: Hisano, Ai (Autor)
Formato: Electrónico eBook
Idioma:Inglés
Publicado: Cambridge, MA : Harvard University Press, [2019]
Colección:Harvard Studies in Business History ; 53
Temas:
Acceso en línea:Texto completo
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por Hisano, Ai
Publicado 2019
Texto completo
Electrónico eBook