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Hollywood's Road to Riches /
Combining historical and economic analysis, this book shows how, beginning in the 1950s, a largely predictable business has been transformed into a volatile and complex multimedia enterprise now commanding over 80 percent of the world's film business. At the same time, the book asks how the eco...
| Clasificación: | Libro Electrónico |
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| Autor principal: | |
| Formato: | Electrónico eBook |
| Idioma: | Inglés |
| Publicado: |
Cambridge, MA :
Harvard University Press,
[2009]
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| Temas: | |
| Acceso en línea: | Texto completo Texto completo |
| Sumario: | Combining historical and economic analysis, this book shows how, beginning in the 1950s, a largely predictable business has been transformed into a volatile and complex multimedia enterprise now commanding over 80 percent of the world's film business. At the same time, the book asks how the economic forces leading to this success--the forces of audience demand, technology, and high risk--have combined to change the kinds of movies Hollywood produces. |
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| Descripción Física: | 1 online resource (413 p.) |
| ISBN: | 9780674044920 9783110756067 9783110442205 |
| Acceso: | restricted access |