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Digital Business Models : The New Value Creation and Capture Mechanisms of the 21st Century /

A business model basically describes the way a company makes money. Yet, often we use digital services for free (e.g. Facebook, Google or WhatsApp) or for what seems to be a relatively minor price (e.g. Blablacar, Airbnb, and Amazon). Digital business models are different to traditional business mod...

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Detalles Bibliográficos
Clasificación:Libro Electrónico
Autores principales: Ronteau, Sébastien (Autor), Muzellec, Laurent (Autor), Saxena, Deepak (Autor), Trabucchi, Daniel (Autor)
Formato: Electrónico eBook
Idioma:Inglés
Publicado: Berlin ; Boston : De Gruyter, [2022]
Temas:
Acceso en línea:Texto completo