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Strategische Unternehmensführung bei Diversifikation /
To celebrate the 270th anniversary of the De Gruyter publishing house, the company is providing permanent open access to 270 selected treasures from the De Gruyter Book Archive. Titles will be made available to anyone, anywhere at any time that might be interested. The DGBA project seeks to digitize...
| Clasificación: | Libro Electrónico |
|---|---|
| Autor principal: | |
| Formato: | Electrónico eBook |
| Idioma: | Alemán |
| Publicado: |
Berlin ; Boston :
De Gruyter,
[2019]
|
| Edición: | Reprint 2019. |
| Temas: | |
| Acceso en línea: | Texto completo |
MARC
| LEADER | 00000cam a2200000Mi 4500 | ||
|---|---|---|---|
| 001 | DEGRUYTEROA_on1125190234 | ||
| 003 | OCoLC | ||
| 005 | 20240209213017.0 | ||
| 006 | m o d | ||
| 007 | cr || |||||||| | ||
| 008 | 191022s2019 gw fo d z000 0 ger d | ||
| 040 | |a DEGRU |b eng |e rda |c DEGRU |d SFB |d OCLCO |d OCLCF |d OCLCO |d OCLCQ |d DEGRU |d OCLCO |d OCLCL | ||
| 020 | |a 9783110868098 | ||
| 020 | |a 3110868091 | ||
| 024 | 7 | |a 10.1515/9783110868098 |2 doi | |
| 035 | |a (OCoLC)1125190234 | ||
| 044 | |a gw |c DE | ||
| 050 | 4 | |a HD31 |b .W588 1980 | |
| 072 | 7 | |a BUS000000 |2 bisacsh | |
| 082 | 0 | 4 | |a 658 |2 23 |
| 049 | |a UAMI | ||
| 100 | 1 | |a Wittek, Burkhard F., |e author. | |
| 245 | 1 | 0 | |a Strategische Unternehmensführung bei Diversifikation / |c Burkhard F. Wittek. |
| 250 | |a Reprint 2019. | ||
| 264 | 1 | |a Berlin ; |a Boston : |b De Gruyter, |c [2019] | |
| 264 | 4 | |c ©1980 | |
| 300 | |a 1 online resource (238 p.) : |b Zahlr. Abb. | ||
| 336 | |a text |b txt |2 rdacontent | ||
| 337 | |a computer |b c |2 rdamedia | ||
| 338 | |a online resource |b cr |2 rdacarrier | ||
| 347 | |a text file |b PDF |2 rda | ||
| 505 | 0 | 0 | |t Frontmatter -- |t Vorwort / |r Wittek, Burkhard F. -- |t Inhalt -- |t Verzeichnis der Abbildungen -- |t Verzeichnis der Tabellen -- |t 1. Rolle und Bedeutung strategischer Unternehmensführung bei Diversifikation -- |t 2. Das Zielsystem des Unternehmens -- |t 3. Untersuchung ausgewählter Zielbeziehungen -- |t 4. Analyse ausgewählter Modelle für die Formulierung von Strategien in diversifizierten Unternehmen -- |t 5. Markteintrittsstrategien bei Diversifikationen -- |t 6. Fallstudie: Der Eintritt von Philip Morris in den amerikanischen Biermarkt -- |t Verzeichnis der Abkürzungen -- |t Literaturverzeichnis -- |t Namen- und Sachregister -- |t Backmatter |
| 520 | |a To celebrate the 270th anniversary of the De Gruyter publishing house, the company is providing permanent open access to 270 selected treasures from the De Gruyter Book Archive. Titles will be made available to anyone, anywhere at any time that might be interested. The DGBA project seeks to digitize the entire backlist of titles published since 1749 to ensure that future generations have digital access to the high-quality primary sources that De Gruyter has published over the centuries. | ||
| 546 | |a In German. | ||
| 588 | 0 | |a Description based on online resource; title from PDF title page (publisher's Web site, viewed 22. Okt 2019). | |
| 590 | |a De Gruyter Online |b De Gruyter Open Access eBooks | ||
| 650 | 0 | |a Industrial management. | |
| 650 | 4 | |a Diversifikation. | |
| 650 | 4 | |a Management. | |
| 650 | 6 | |a Gestion d'entreprise. | |
| 650 | 7 | |a BUSINESS & ECONOMICS / General. |2 bisacsh | |
| 650 | 7 | |a Industrial management |2 fast | |
| 758 | |i has work: |a Strategische Unternehmensführung bei Diversifikation (Text) |1 https://id.oclc.org/worldcat/entity/E39PCFTxDJCFhQwR4yvp7hGMbm |4 https://id.oclc.org/worldcat/ontology/hasWork | ||
| 773 | 0 | 8 | |i Title is part of the DGBA project: |d De Gruyter |t De Gruyter Book Archive - 270 open access treasures |
| 776 | 0 | |c print |z 9783110081510 | |
| 856 | 4 | 0 | |u https://www.degruyter.com/openurl?genre=book&isbn=9783110868098 |z Texto completo |
| 938 | |a De Gruyter |b DEGR |n 9783110868098 | ||
| 994 | |a 92 |b IZTAP | ||