Cargando…
Orchestrating Public Opinion : How Music Persuades in Television Political Ads for US Presidential Campaigns, 1952-2016.
Analysis of political advertising tends to give music short shrift-which flies in the face of what we know about the power of music to set a mood, affect feelings, and influence our perceptions. This book is the first to offer a detailed exploration of the role of music in US presidential campaign a...
| Clasificación: | Libro Electrónico |
|---|---|
| Autor principal: | |
| Formato: | Electrónico eBook |
| Idioma: | Inglés |
| Publicado: |
Amsterdam :
Amsterdam University Press,
2017.
|
| Temas: | |
| Acceso en línea: | Texto completo |
Tabla de Contenidos:
- Cover; Table of Contents; Acknowledgments; Introduction; 1. The Age of Innocence: 1952; 2. Still Liking Ike: 1956; 3. The New Frontier: 1960; 4. Daisies for Peace: 1964; 5. This Time Vote Like Your Whole World Depended On It: 1968; 6. Nixon Now! 1972; 7. A Leader, For a Change: 1976; 8. The Ayatollah Casts a Vote: 1980; 9. Morning in America: 1984; 10. Horton Hears a "Who?": 1988; 11. It's the Economy, Stupid! 1992; 12. At Millennium's End: 1996; 13. Bush v. Gore: 2000; 14. Mourning in America: 2004; 15. Whatever It Takes: 2004, continued; 16. Yes, We Can: 2008; 17. The 47% Solution: 2012
- 18. #DemExit: 2016Conclusion; Appendix 1; Appendix 2; Glossary of Selected Musical Terms; Bibliography; Index