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Der Kapitalismus entdeckt das Volk : Wie die deutschen Großbanken in den 1950er und 1960er Jahren zu ihrer privaten Kundschaft kamen /
For a long time, big banks had little interest in having workers or employees as their customers. Only in the aftermath of the German Economic Miracle did Deutsche Bank, Dresdner Bank, and Commerzbank begin wooing the "common people" and their savings with new financial products. But were...
| Clasificación: | Libro Electrónico |
|---|---|
| Autor principal: | |
| Formato: | Electrónico eBook |
| Idioma: | Alemán |
| Publicado: |
Berlin :
De Gruyter,
[2014]
|
| Colección: | Schriftenreihe der Vierteljahrshefte für Zeitgeschichte ;
108. |
| Temas: | |
| Acceso en línea: | Texto completo |
MARC
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| 100 | 1 | |a Gonser, Simon, |e author. | |
| 245 | 1 | 4 | |a Der Kapitalismus entdeckt das Volk : |b Wie die deutschen Großbanken in den 1950er und 1960er Jahren zu ihrer privaten Kundschaft kamen / |c Simon Gonser. |
| 264 | 1 | |a Berlin : |b De Gruyter, |c [2014] | |
| 264 | 4 | |c ©2014 | |
| 300 | |a 1 online resource (viii, 240 pages) : |b illustrations | ||
| 336 | |a text |b txt |2 rdacontent | ||
| 337 | |a computer |b c |2 rdamedia | ||
| 338 | |a online resource |b cr |2 rdacarrier | ||
| 490 | 1 | |a Schriftenreihe der Vierteljahrshefte für Zeitgeschichte ; |v 108 | |
| 505 | 0 | 0 | |t Frontmatter -- |t Inhalt -- |t Vorwort -- |t Einleitung -- |t I. Kapitalismus ohne Volk -- Bankgewerbe und Privatkundschaft vor 1950 -- |t II. Ungeplanter Aufbruch ins Massengeschäft -- Die Großbanken in den 1950er Jahren -- |t III. Ausbau und Systematisierung der neuen Sparten -- Die Großbanken in den 1960er Jahren -- |t IV. Historische Einordnung und Ausblick -- |t Abbildungen -- |t Abkürzungen -- |t Quellen und Literatur -- |t Personenregister. |
| 520 | |a For a long time, big banks had little interest in having workers or employees as their customers. Only in the aftermath of the German Economic Miracle did Deutsche Bank, Dresdner Bank, and Commerzbank begin wooing the "common people" and their savings with new financial products. But were the big banks the real driving forces behind this change or were the banks being impelled by the dawn of a new dynamic epoch? | ||
| 545 | |a Simon Gonser, Kreisarchiv Rems-Murr-Kreis, Waiblingen. | ||
| 546 | |a In German. | ||
| 588 | 0 | |a Online resource; title from PDF title page (publisher's Web site, viewed May 26, 2011). | |
| 590 | |a De Gruyter Online |b De Gruyter Open Access eBooks | ||
| 650 | 0 | |a Banks and banking |z Germany |x History |y 20th century. | |
| 650 | 0 | |a Capitalism |z Germany |x History |y 20th century. | |
| 650 | 0 | |a Finance |z Germany |x History |y 20th century. | |
| 650 | 6 | |a Finances |z Allemagne |x Histoire |y 20e siècle. | |
| 650 | 7 | |a HISTORY |z Europe |x Germany. |2 bisacsh | |
| 650 | 7 | |a Banks and banking |2 fast | |
| 650 | 7 | |a Capitalism |2 fast | |
| 650 | 7 | |a Finance |2 fast | |
| 651 | 7 | |a Germany |2 fast |1 https://id.oclc.org/worldcat/entity/E39PBJtCD3rcKcPDx6FHmjvrbd | |
| 648 | 7 | |a 1900-1999 |2 fast | |
| 653 | |a Bank history. | ||
| 653 | |a Commerzbank. | ||
| 653 | |a Deutsche Bank. | ||
| 653 | |a Dresdner Bank. | ||
| 653 | |a economic history. | ||
| 655 | 7 | |a History |2 fast | |
| 776 | 0 | |c Print+Online |z 9783110362961 | |
| 830 | 0 | |a Schriftenreihe der Vierteljahrshefte für Zeitgeschichte ; |v 108. | |
| 856 | 4 | 0 | |u https://www.degruyter.com/openurl?genre=book&isbn=9783110345254 |z Texto completo |
| 938 | |a De Gruyter |b DEGR |n 9783110345254 | ||
| 994 | |a 92 |b IZTAP | ||