Marketing, 20th Edition
Provide a thorough overview of essential marketing principles with Pride and Ferrell's visually engaging, reader-friendly MARKETING. This popular, proven presentation helps students develop the knowledge and decision-making skills to succeed in today's competitive business environment. In-...
Autor principal: | William M. Pride; O. C. Ferrell (Autor) |
---|---|
Formato: | Libro |
Idioma: | Inglés |
Publicado: |
United States of America :
Cengage Learning,
2019
United States of America : |
Edición: | 20th edition |
Temas: | |
Acceso en línea: | Texto completo |
Ejemplares similares
-
Foundations of Marketing, 8th Edition
por: William M. Pride; O. C. Ferrell
Publicado: (2018) -
Foundations of Marketing, 7th Edition
por: William Pride
Publicado: (2016) -
Marketing Strategy, 8th Edition
por: O. C. Ferrell; Michael Hartline; Bryan W. Hochstein
Publicado: (2021) -
Estrategia de Marketing, 6th Edition
por: Ferrell, O.C.; Hartline, Michael
Publicado: (2017) -
Internet Marketing, 4th Edition
por: Debra Zahay; Mary Lou Roberts
Publicado: (2018)