Cargando…

Environmental Communication. Second Edition Skills and Principles for Natural Resource Managers, Scientists, and Engineers. /

Environmental professionals can no longer simply publish research in technical journals. Informing the public is now a critical part of the job. Environmental Communication demonstrates, step by step, how it's done, and is an essential guide for communicating complex information to groups not f...

Descripción completa

Detalles Bibliográficos
Clasificación:Libro Electrónico
Autores principales: Jurin, Richard R. (Autor), Roush, Donny (Autor), Danter, K. Jeffrey (Autor)
Autor Corporativo: SpringerLink (Online service)
Formato: Electrónico eBook
Idioma:Inglés
Publicado: Dordrecht : Springer Netherlands : Imprint: Springer, 2010.
Edición:2nd ed. 2010.
Temas:
Acceso en línea:Texto Completo

MARC

LEADER 00000nam a22000005i 4500
001 978-90-481-3987-3
003 DE-He213
005 20220126105808.0
007 cr nn 008mamaa
008 100721s2010 ne | s |||| 0|eng d
020 |a 9789048139873  |9 978-90-481-3987-3 
024 7 |a 10.1007/978-90-481-3987-3  |2 doi 
050 4 |a GE300-350 
072 7 |a RNF  |2 bicssc 
072 7 |a TEC010000  |2 bisacsh 
072 7 |a RNF  |2 thema 
082 0 4 |a 333.7  |2 23 
100 1 |a Jurin, Richard R.  |e author.  |4 aut  |4 http://id.loc.gov/vocabulary/relators/aut 
245 1 0 |a Environmental Communication. Second Edition  |h [electronic resource] :  |b Skills and Principles for Natural Resource Managers, Scientists, and Engineers. /  |c by Richard R. Jurin, Donny Roush, K. Jeffrey Danter. 
250 |a 2nd ed. 2010. 
264 1 |a Dordrecht :  |b Springer Netherlands :  |b Imprint: Springer,  |c 2010. 
300 |a XXIII, 310 p.  |b online resource. 
336 |a text  |b txt  |2 rdacontent 
337 |a computer  |b c  |2 rdamedia 
338 |a online resource  |b cr  |2 rdacarrier 
347 |a text file  |b PDF  |2 rda 
505 0 |a Principles of Environmental Communication -- Understanding the World Around Us -- Communicating About the Environment -- Developing Your Environmental Literacy -- Investigating Environmental Issues -- Communication Planning -- Planning Environmental Communications -- Analyzing Your Audience -- Evaluating Your Messages' Effects -- Characterizing the Mass Media -- Highlighting Useful Media -- Skills Building and Practical Applications -- Grouping Together Well -- Differing Ways of Thinking and Doing -- Communicating Across Cultures -- Speaking to an Audience -- Communicating Without Words -- Using Visual Aids -- Dealing with the News Media -- Managing Conflict -- Communicating About Risk -- Learning from Marketing and Public Relations -- Walking the Talk of Green Business and Sustainability. 
520 |a Environmental professionals can no longer simply publish research in technical journals. Informing the public is now a critical part of the job. Environmental Communication demonstrates, step by step, how it's done, and is an essential guide for communicating complex information to groups not familiar with scientific material. It addresses the entire communications process, from message planning, audience analysis and media relations to public speaking - skills a good communicator must master for effective public dialogue. Environmental Communication provides all the knowledge and tools you need to reach your target audience in a persuasive and highly professional manner. "This book will certainly help produce the skills for environmental communications sorely needed for industry, government and non-profit groups as well as an informed public". Sol P. Baltimore, Director, Environmental Communications and Adjunct faculty, Hazardous Waste management program, Department of Chemical Engineering, College of Engineering, Wayne State University, Detroit, Michigan. "All environmental education professionals agree that the practice of good communications is essential for the success of any program. This book provides practical skills for this concern". Ju Chou, Associate Professor, Graduate Institute of Environmental Education National Taiwan Normal University Taipei, Taiwan. 
650 0 |a Environmental management. 
650 0 |a Industrial organization. 
650 0 |a Business. 
650 0 |a Management science. 
650 0 |a Environmental health. 
650 0 |a Computer networks . 
650 0 |a Advertising media planning. 
650 1 4 |a Environmental Management. 
650 2 4 |a Organization. 
650 2 4 |a Business and Management. 
650 2 4 |a Environmental Health. 
650 2 4 |a Computer Communication Networks. 
650 2 4 |a Media Planning. 
700 1 |a Roush, Donny.  |e author.  |4 aut  |4 http://id.loc.gov/vocabulary/relators/aut 
700 1 |a Danter, K. Jeffrey.  |e author.  |4 aut  |4 http://id.loc.gov/vocabulary/relators/aut 
710 2 |a SpringerLink (Online service) 
773 0 |t Springer Nature eBook 
776 0 8 |i Printed edition:  |z 9789048139880 
776 0 8 |i Printed edition:  |z 9789048139866 
776 0 8 |i Printed edition:  |z 9789401780834 
856 4 0 |u https://doi.uam.elogim.com/10.1007/978-90-481-3987-3  |z Texto Completo 
912 |a ZDB-2-EES 
912 |a ZDB-2-SXEE 
950 |a Earth and Environmental Science (SpringerNature-11646) 
950 |a Earth and Environmental Science (R0) (SpringerNature-43711)