Content Infrastructure Management Results of an empirical study in the print industry /
Because of the increasing digitization and modularity of content media companies are challenged to exploit the gained degrees of freedom in the management of their most valuable asset. Opportunities abound - reutilizing, bundling and pushing content through diverse media channels leading to higher r...
Clasificación: | Libro Electrónico |
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Autor principal: | Benlian, Alexander (Autor) |
Autor Corporativo: | SpringerLink (Online service) |
Formato: | Electrónico eBook |
Idioma: | Inglés |
Publicado: |
Wiesbaden :
Deutscher Universitätsverlag : Imprint: Deutscher Universitätsverlag,
2006.
|
Edición: | 1st ed. 2006. |
Colección: | Markt- und Unternehmensentwicklung Markets and Organisations,
|
Temas: | |
Acceso en línea: | Texto Completo |
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