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Innovation Strategy and Firm Performance An empirical study of publicly listed firms /

Even though innovation has become essential for firms' long-term success, formulating an innovation strategy is far from common in companies and not yet well defined and understood in research. This dissertation outlines all dimensions of innovation strategy. Moreover, it answers the question,...

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Detalles Bibliográficos
Clasificación:Libro Electrónico
Autor principal: Strecker, Nanja (Autor)
Autor Corporativo: SpringerLink (Online service)
Formato: Electrónico eBook
Idioma:Inglés
Publicado: Wiesbaden : Gabler Verlag : Imprint: Gabler Verlag, 2009.
Edición:1st ed. 2009.
Colección:Betriebswirtschaftliche Studien in forschungsintensiven Industrien,
Temas:
Acceso en línea:Texto Completo
Tabla de Contenidos:
  • Literature Review
  • Research Hypotheses
  • Empirical Study
  • Discussion & Implications.