Strategic Orientation and Alliance Portfolio Configuration The Interdependence of Strategy and Alliance Portfolio Management /

Strategic alliances have become an integral part of a firm's strategy. Despite the growing empirical evidence of the strategic importance of alliances, the influence of a firm's strategy on the design of its alliance portfolio has hardly been addressed by strategic management research. Fol...

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Detalles Bibliográficos
Clasificación:Libro Electrónico
Autor principal: Wratschko, Katharina (Autor)
Autor Corporativo: SpringerLink (Online service)
Formato: Electrónico eBook
Idioma:Inglés
Publicado: Wiesbaden : Gabler Verlag : Imprint: Gabler Verlag, 2009.
Edición:1st ed. 2009.
Temas:
Strategic planning.
Leadership.
Business.
Management science.
Business Strategy and Leadership.
Business and Management.
Acceso en línea:Texto Completo
Tabla de Contenidos:
  • Theoretical underpinnings of alliance and network research
  • Theoretical underpinnings of organizational configurations
  • Theory and Hypotheses
  • Empirical Setting: The pharmaceutical industry
  • Methods
  • Step 1: Identifying homogeneous strategic types
  • Step 2: Analyzing the strategy - alliance portfolio alignment
  • Discussion
  • Conclusion and implications for future research.

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