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Strategies for Innovators HHL Open School Case Book /

'Strategies for Innovators' is a case book that covers the entire business life-cycle of innovative firms. Readers will acquire knowledge about venture creation and growth strategies as well as strategies for open innovation. How to foster an organization's strategic ability to innova...

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Detalles Bibliográficos
Clasificación:Libro Electrónico
Autores principales: Möslein, Kathrin M. (Autor), Matthaei, Emilio (Autor)
Autor Corporativo: SpringerLink (Online service)
Formato: Electrónico eBook
Idioma:Inglés
Publicado: Wiesbaden : Gabler Verlag : Imprint: Gabler Verlag, 2009.
Edición:1st ed. 2009.
Temas:
Acceso en línea:Texto Completo
Tabla de Contenidos:
  • Towards Successful Strategic Innovation
  • Getting Started
  • Grasping the Open School Initiative
  • Guided Tour
  • Venture Creation
  • Venture Creation in Watchmaking: Where Innovation has Tradition
  • Strategic Positioning
  • Strategic Positioning in Biotech: Where Innovation Can Save Lives
  • Business Growth
  • Business Growth under Discontinuous Change: Survival of the FITtest
  • New Market Entry
  • New Market Entry: How to Internationalize a Web 2.0 Firm
  • Business Innovation
  • Creating Business Innovation out of Traumatic Change
  • Service Innovation
  • Service Innovation in the IT-Industry: The Need for a Tough Decision
  • Open Innovation
  • Open Innovation Across Boundaries: How to Craft a Consistent Open Innovation Strategy.