Entrepreneurship, Business and Economics - Vol. 1 Proceedings of the 15th Eurasia Business and Economics Society Conference /

This volume of Eurasian Studies in Business and Economics focuses on latest results from entrepreneurship and SME research, Human Resources, along with a focus on the Tourism industry. The first part deals with topics ranging from entrepreneurial intentions, social entrepreneurship and technological...

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Detalles Bibliográficos
Clasificación:Libro Electrónico
Autor Corporativo: SpringerLink (Online service)
Otros Autores: Bilgin, Mehmet Huseyin (Editor ), Danis, Hakan (Editor )
Formato: Electrónico eBook
Idioma:Inglés
Publicado: Cham : Springer International Publishing : Imprint: Springer, 2016.
Edición:1st ed. 2016.
Colección:Eurasian Studies in Business and Economics, 3/1
Temas:
Entrepreneurship.
New business enterprises.
Personnel management.
Marketing.
Tourism.
Management.
Human Resource Management.
Tourism Management.
Acceso en línea:Texto Completo
Descripción
Sumario:This volume of Eurasian Studies in Business and Economics focuses on latest results from entrepreneurship and SME research, Human Resources, along with a focus on the Tourism industry. The first part deals with topics ranging from entrepreneurial intentions, social entrepreneurship and technological entrepreneurship to EU policies such as the 7th Framework program. Bridging the themes, the second part on Human Resources and General Management deals with human capital issues, labor force education, employer branding and aligning HR practices to knowledge management outcomes. The third part in particular concentrates on the tourism industry in exploring innovative marketing strategies, WEB 2.0 Challenges, tourism product innovation, and success in international markets.
Descripción Física:XVI, 588 p. 120 illus., 48 illus. in color. online resource.
ISBN:9783319275703
ISSN:2364-5075 ;

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