Counterfeiting and Piracy A Comprehensive Literature Review /

This book aims to identify, analyze, and systematize the available research on counterfeiting and piracy published over a thirty-five year time span (1980-2015) in order to highlight the main trends in the illicit trade literature, propose suggestions for managers battling against illicit trade, and...

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Detalles Bibliográficos
Clasificación:Libro Electrónico
Autor principal: Cesareo, Ludovica (Autor)
Autor Corporativo: SpringerLink (Online service)
Formato: Electrónico eBook
Idioma:Inglés
Publicado: Cham : Springer International Publishing : Imprint: Springer, 2016.
Edición:1st ed. 2016.
Colección:SpringerBriefs in Business,
Temas:
Retail trade.
Law and economics.
Information technology-Law and legislation.
Mass media-Law and legislation.
Marketing research.
Business intelligence.
Ethics.
Trade and Retail.
Law and Economics.
IT Law, Media Law, Intellectual Property.
Market Research and Competitive Intelligence.
Moral Philosophy and Applied Ethics.
Acceso en línea:Texto Completo
Tabla de Contenidos:
  • 1 Introduction
  • 2 The complexity of the counterfeiting and piracy phenomena: a 1980-2015 literature review
  • 3 Research methodology
  • 4 Figures and trends in the academic research on counterfeiting and piracy
  • 5 Content analysis and categorization: towards a systematization of the literature on counterfeiting and piracy
  • 6 Discussion, managerial implications, current and future research
  • 7 Conclusion.

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