Customer Value Generation in Banking The Zurich Model of Customer-Centricity /
The banking sector is undergoing a process of fundamental transformation - mainly due to the challenges of digitalization, insistent customers, regulation and a volatile economic environment. This book provides an in-depth understanding of the underlying logic of 21st century's banking environm...
Clasificación: | Libro Electrónico |
---|---|
Autores principales: | Auge-Dickhut, Stefanie (Autor), Koye, Bernhard (Autor), Liebetrau, Axel (Autor) |
Autor Corporativo: | SpringerLink (Online service) |
Formato: | Electrónico eBook |
Idioma: | Inglés |
Publicado: |
Cham :
Springer International Publishing : Imprint: Springer,
2016.
|
Edición: | 1st ed. 2016. |
Colección: | Management for Professionals,
|
Temas: | |
Acceso en línea: | Texto Completo |
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