R for Marketing Research and Analytics
This book is a complete introduction to the power of R for marketing research practitioners. The text describes statistical models from a conceptual point of view with a minimal amount of mathematics, presuming only an introductory knowledge of statistics. Hands-on chapters accelerate the learning c...
Clasificación: | Libro Electrónico |
---|---|
Autores principales: | Chapman, Chris (Autor), Feit, Elea McDonnell (Autor) |
Autor Corporativo: | SpringerLink (Online service) |
Formato: | Electrónico eBook |
Idioma: | Inglés |
Publicado: |
Cham :
Springer International Publishing : Imprint: Springer,
2015.
|
Edición: | 1st ed. 2015. |
Colección: | Use R!,
|
Temas: | |
Acceso en línea: | Texto Completo |
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