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Developing B2B Social Communities Keys to Growth, Innovation, and Customer Loyalty /

Developing B2B Social Communities: Keys to Growth, Innovation, and Customer Loyalty explains why business-to-business companies need a robust online community strategy to survive and flourish in today's changing economy and shows you how to design and execute your company's strategy succes...

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Detalles Bibliográficos
Clasificación:Libro Electrónico
Autores principales: Brooks, Margaret (Autor), Lovett, John (Autor), Creek, Sam (Autor)
Autor Corporativo: SpringerLink (Online service)
Formato: Electrónico eBook
Idioma:Inglés
Publicado: Berkeley, CA : Apress : Imprint: Apress, 2013.
Edición:1st ed. 2013.
Temas:
Acceso en línea:Texto Completo
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