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Fashion Brand Internationalization Opportunities and Challenges /
The first volume in the Palgrave Studies in Practice: Global Fashion Brand Management series, this book provides a comprehensive view on the internationalization of fashion brands, offering unique academic and managerial insights into how fashion brands in diverse sizes can build and sustain their b...
| Clasificación: | Libro Electrónico |
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| Autor Corporativo: | |
| Otros Autores: | , |
| Formato: | Electrónico eBook |
| Idioma: | Inglés |
| Publicado: |
New York :
Palgrave Macmillan US : Imprint: Palgrave Pivot,
2016.
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| Edición: | 1st ed. 2016. |
| Colección: | Palgrave Studies in Practice: Global Fashion Brand Management ,
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| Temas: | |
| Acceso en línea: | Texto Completo |