Managing A Public Speaker Bureau A Manual for Health and Human Services Organizations /
When health and human services organizations (new, established, or mature) engage in a strategic planning process, invariably the suggestion is made to offer a public speaker bureau to support their mission. As a pro fessional in the health and human services field, you probably have encoun tered,...
Clasificación: | Libro Electrónico |
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Autores principales: | , |
Autor Corporativo: | |
Formato: | Electrónico eBook |
Idioma: | Inglés |
Publicado: |
New York, NY :
Springer US : Imprint: Springer,
2005.
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Edición: | 1st ed. 2005. |
Temas: | |
Acceso en línea: | Texto Completo |
Tabla de Contenidos:
- One The Purpose of Your Organization's Public Speaker Bureau
- Two Creating Your Promotional Material
- Unique Identifier
- Aesthetically Attractive
- Benefits Statement
- List of Topics
- Speaker Request Form
- Procedures, Policies, and Conditions
- Other Information
- Three Recruiting Speakers for Your Speaker Bureau
- Speaker Characterisitics
- Recruitment Is a Process
- Four Orienting and Training Your Speakers
- Topical and Issue Areas
- Public Speaking Techniques
- Logistics Training for Your Speaker
- Formal Public Speaker Bureau Trainings
- Five Tools and Resources for Your Speakers
- Resources
- Educational Tools
- Equipment
- Six Publicizing Your Public Speaker Bureau
- News Releases
- Homepage on the World Wide Web
- Direct Mail
- "What Else?" Marketing
- Speakers' Marketing
- Seven Coordinating Requests from Your Constituents
- Processing Your Speaker Bureau Requests
- Interaction with the Group's Contact/Coordinator
- Eight Securing a Speaker for an Engagement
- Confirming the Speaker Request
- Identifying Critical Success Factors for the Time/Date/Place of the Speaking Engagement
- Nine Evaluating Your Public Speaker Bureau Program
- Overall Program Evaluation
- Other Speaker Evaluation Questions
- Evaluating the Site and Site Coordinator
- Implementing Continuous Evaluation and Improvement of Your Public Speaker Bureau Program
- Designing an Evaluation Program for Your Speakers Bureau
- Balancing Systematic and Informal Evaluations
- Ten Summary and Final Tips for Success.